TRENDING
Australia's under-16 social media ban has failed to curb usage among young teens and preteens, with more than eight in 10 continuing to use social media despite the prohibition. The ban's effectiveness is being questioned, and other countries are considering similar measures.

Australia introduced a ban on social media for children under 16 in December 2025, aiming to protect them from cyberbullying, sexual exploitation, and self-harm content. However, a recent study by the country's internet regulator, eSafety, found that more than eight in 10 young Australian teens and preteens are still using social media, with most of them using the platforms just as frequently as before the ban.
The ban's failure can be attributed to the lack of effective age assurance measures implemented by social media platforms. Many children were able to retain their accounts or create new ones by exploiting loopholes in the age-checking systems. The Australian government had warned social media companies that they would face fines of up to $33 million if they failed to take reasonable steps to block users under 16. However, the platforms' inability to verify users' ages has rendered the ban ineffective.
The human cost of the ban's failure is significant, as children are still being exposed to harmful content on social media. The recent explosion of AI-generated material poses new risks to the wellbeing of children and young people, with experts warning that generative artificial intelligence systems can amplify harmful content such as violent or sexual videos. Children are also worried about the misuse of AI for online child sexual exploitation and 'deepfakes'. The ban's failure has meant that these risks remain unmitigated, putting the mental and physical health of children at risk.
What is being downplayed by governments and social media companies is the complexity of enforcing age restrictions on social media. While the Australian government has defended the ban, saying it has reshaped the national debate about social media use among children, the reality is that the ban has been easy to circumvent. Social media companies have been able to exploit loopholes in the age-checking systems, and children have found ways to retain their accounts or create new ones. The fact that other countries are considering similar bans raises questions about the effectiveness of such measures and the potential consequences for children's online safety.
As other countries consider introducing similar social media bans, it is essential to watch how these measures are implemented and enforced. The UK, Denmark, Malaysia, and Greece are all planning to introduce bans, but the effectiveness of these measures remains to be seen. It is also crucial to monitor the impact of AI-generated content on children's online safety and the measures being taken by social media companies to mitigate these risks. The Australian government's response to the ban's failure will also be important to watch, as it may indicate a shift in approach to regulating social media use among children.
Editor's Note: The analysis is based on a recent study by Australia's internet regulator, eSafety, and may be subject to updates as more information becomes available.
Source referenced: FRANCE24
This brief was synthesized by our Editorial Engine and reviewed by The Ground Narrative team.